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The Macallan Rare Cask: Challenging the conventions of Whisky Creation

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    With the release of Rare Cask, The Macallan is taking age out of the equation, letting the liquid do the talking. Macallan Rare Cask is crafted from only handpicked sherry seasoned oak casks, some of the most precious and scarce in Single Malt Whisky.

    For this extraordinary whisky Brandimage designed a unique bottle that proudly features the brand’s visual codes. The iconic Macallan triangle perfectly integrates in the shape, creating a privileged area to display the label. Slender and elegant in its verticality the decanter magnifies the mahogany color of the whisky. Triangular facetted design details on the stopper participate in expressing the exclusive Macallan brand identity.

The Macallan Rare Cask: Challenging the conventions of Whisky Creation

With the release of Rare Cask, The Macallan is taking age out of the equation, letting the liquid do the talking. Macallan Rare Cask is crafted from only handpicked sherry seasoned oak casks, some of the most precious and scarce in Single Malt Whisky.

For this extraordinary whisky Brandimage designed a unique bottle that proudly features the brand’s visual codes. The iconic Macallan triangle perfectly integrates in the shape, creating a privileged area to display the label. Slender and elegant in its verticality the decanter magnifies the mahogany color of the whisky. Triangular facetted design details on the stopper participate in expressing the exclusive Macallan brand identity.

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